Event & Marketing Associate

CHS Central Office - Hershey, PA

Full-Time

The Event & Marketing Associate at the Catherine Hershey Schools for Early Learning (CHS) Central Office will lead the ideation, planning and execution of events that support CHS and its Centers. This individual will coordinate strategic events of varying sizes and purposes including professional gatherings and celebrations, talent and admissions recruitment events, community events, and other events that engage CHS audiences. Reporting to the Marketing Manager, the Event & Marketing Associate will also support ongoing Marketing & Communications team projects and daily operations as assigned. The salary range is $38,134 to $50,909, based on expertise.

Responsibilities:

Lead the events for CHS including strategic ideation, planning, execution, and follow up, including but not limited: professional gatherings and celebrations, talent and admissions recruitment events, community events, and other in-person or virtual events that engage CHS audiences
Provide operating and administrative support for the Marketing and Communications Department by updating and managing the project management system to ensure that tasks, assignments and timelines within the department are met, assisting with vendor contracts, and reviewing financial system to ensure POs and payments are processed. Serve as support and liaison for external marketing agencies and vendors in the absence of the Marketing Manager
Identify external event, speaking and sponsorship opportunities that align with CHS's mission and strategic goals, and coordinate Central Office and/or CHS Centers participation
Create and maintain a calendar of all hosted, sponsored, and attended events
Serve as point person for hosted or attended events for guests, staff, and vendors to ensure smooth execution, payments, coordination, and timelines are successfully met
Work collaboratively with internal and external stakeholders to manage the overall guest experience, including guest list management, venue selection, entertainment, food and beverage selections, event content and logistics
Collaborate with the Marketing & Communications team to ensure event-associated marketing plan (including but not limited to: social media posts, event promotion) and materials (including but not limited to: event invitations-print or virtual, webpages, presentations, programs, signage) are developed
Capturing event feedback and metrics to inform future event plans
Build replicable processes and materials that continuously improve workflows
Manage a database of external CHS contacts/audiences and determine appropriate attendees for events and track event RSVPs including responding to questions, RSVPs, and inquiries
Assist in strategizing a communication and marketing plan to promote events and increase and grow attendees
Manage event budget, vendor selection, establish and negotiate and create contracts, and ensure payments follow internally processes
Responsible for responding to CHS communications and events inboxes inquiries in a timely manner, including weekends and evenings
Responsible for responding to social media comments/messages in a timely manner, including weekends and evenings when on duty as part of the team's monitoring rotation schedule.

Qualifications:

Associates' Degree or equivalent in Marketing, Hospitality, Public Relations, or related field required (Bachelor's preferred)
1-3 years of versatile event planning experience
Responsible, enthusiastic, and care about working in a mission-focused organization
Exceptional time management, project management, attention to detail, organizational, and creative skills
Exceptional interpersonal and communication skills - written, verbal, and platform
Experience using webinar platforms like Zoom Webinars
Experience with MailChimp, or similar email platform
Proficiency in using technology including MS Office Suite (Outlook, Word, Excel, and PowerPoint)
Passional about education and is an advocate for helping young children
Ability to work in a fast-paced environment with changing priorities
Ability to work nights and weekends, if needed
Takes initiative, actively identifies problems and implements solutions, and seeks strategic opportunities that advance organizational goals
Comfortable researching, gathering, and analyzing data and information for leadership
Ability to work well across functions and departments to forge strong cross-disciplinary relationships
Ability to uphold and effectively represent the mission and values of CHS and MHS with a high degree of professionalism

Who we are and what we’re looking for

At CHS, we are leaders passionate about early childhood education and community betterment. Our work is driven by the desire to endow children with the resources for educational and physical well-being, while supporting and empowering their families. We listen to the needs of our diverse community and adapt to give everyone a voice. We hold each-other accountable for bringing our best and most authentic selves to school every day, creating an environment of mutual respect.

We strive to build a team of individuals that is passionate about our mission, brings in new creative ideas, and loves their work. If this sounds like you, we look forward to seeing your application.

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About Catherine Hershey Schools for Early Learning

At Catherine Hershey Schools for Early Learning, we nurture children, support them in discovering their world, and help them grow to reach their fullest potential. We are passionate educators, caregivers, and role models dedicated to successful early childhood development. We believe that a rich and solid foundation, along with a nurturing and supportive environment, is critical to helping children grow. We focus on the whole child, helping them flourish in mind and body. And we set them on a path to become their strongest, brightest, and best selves in school and beyond.

Catherine Hershey’s dream was to provide children with a well-rounded education and care full of compassion and kindness. That dream lives on in her name and is our mission at Catherine Hershey Schools for Early Learning.

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Equal employment opportunity policy

Catherine Hershey Schools for Early Learning does not discriminate against applicants or employees, in hiring, promotion or any terms or conditions of employment, on the basis of race, color, national or ethnic origin, ancestry, sex, age, religion or religious creed, veteran status, disability or use of a guide or support animal because of the blindness, deafness or physical handicap of the user or because the user is a handler or trainer of support or guide animals, or any other status protected under applicable federal or Pennsylvania law.